director
20 en los últimos 91 días, recientemente 2022-04-08
Requisitos
- lead a team of 3 globally dispersed campaign professionals, managing campaign strategy, planning, budget and resource allocation
- additional Information
- work with Product Marketing, brand & comms and field marketing teams globally to build and execute global campaigns and associated content
Mostrar más +10 - align campaigns to company and sales strategic goals and market themes to address net-new logo and drive cross-sell into customer segments
- analyze program performance and marketing attribution, and continually optimize campaigns for conversions
- end-to-end accountability and ownership for global campaigns, with regional expertise and understanding of cultural nuances
- previous experience of leading a marketing team in a fast-paced technology organization, targeting enterprise-level organizations and executive personas
- the role answers to a shared marketing pipeline goal and requires a strong understanding of the demand generation waterfall to ensure optimization across each stage of the lead funnel
- an understanding of digital marketing is an advantage
- excellent analytical skills with experience measuring marketing attribution
- ensure timely and accurate communication of campaigns to internal stakeholders to ensure global demand generation and business development teams are fully briefed to flawlessly execute on the campaigns in territory
- excellent communication, presentation and copywriting skills
- strong team player who wants to roll their sleeves up and deliver as part of a fully hands-on team
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